House of Chaos
Private preview · Summer 2027

By Injie Ashraf

House
of Chaos

Swim & Resortwear

Ancient beauty, sculpted for now.

A luxury swim and resortwear house inspired by Egyptian symbolism — built around sculpted silhouettes, comfort-led coverage, and signature scarab detail.

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Created for women who want presence, elegance, and comfort beyond the expected bikini.
Scarab-inspired House of Chaos brand mark

Brand direction

Symbol

The scarab becomes the primary house code: protection, renewal, transformation, and instant recognition.

Comfort

Coverage-led swim shapes, fuller bottoms, sculpted support, and pieces designed to move with the body.

Luxury

Controlled palette, refined hardware, clean silhouettes, and Egyptian symbolism translated with restraint.